Moahmmed Bin Rashid Al Maktoum City District One - the most premium and prestigious community in Dubai real estate market. The project has many unique talking points which were not communicated effectively before. A re-launch was planned with a new identity and a campaign unfolding the bigger story. A new website was developed to support the digital media campaigns. Every occasion through the year interesting content was created to cater to different target audiences as per the product segment. In a short span of time this project achieved it’s target and gained the respect it was always worthy of.
Client : Mohammed Bin Rashid Al Maktoum City - District One
